Pink and blue Liquid Eyeliner

Find the Best Eyeliner for Every New-Season Look

Eyeliner never goes out of style. Whether smokey or sleek is your makeup vibe, a stroke of smudgy kohl or a flick of liquid liner will completely transform your eyes. The question is, which formula will suit your look? Here, we’ve decoded the best eyeliner for every new-season trend, from on-point wings to rainbow lids. Get in line…

Best Eyeliner for Graphic Eyes

If ‘go bold or go home’ is your makeup mantra, you’ll love a graphic eye. That’s where Exaggerate Liquid Eyeliner and its intensely inky formula steps in. With a high-precision brush, you can use the nib to dot on the outline of a statement shape, then connect the dots for a seriously scandalous effect. This is the liner we reach for if we’re creating a floating crease (liner that traces the socket), an intense stroke of underliner or any other geometric look.

Black liquid eyeliner wing
Rimmel London Wonder Wing Eyeliner

Best Eyeliner for Flawless Wings

Whether your feline flicks are more kitten-subtle or cat-fierce, everyone knows that creating a flawless wing can be tricky… until now. Enter Wonder Wing Eyeliner, which allows you to simply stamp wings on with the tapered tip, taking everyone’s favourite liner look to a whole new level. Use the very point of the pen to define your upper lash line first, then gently press the flat-sided stamp applicator at the outer corner of your eye. Finally, join the wing and the line together using the point again, and you’ve got the most precise wings around. It’s really that easy.

Best Eyeliner for a Sultry Smoke

Are smokey eyes your ride-or-die? Then try Exaggerate Waterproof Eye Definer; a retractable pencil that’s precise enough for etching on clean, sharp lines, yet soft enough to be smudged and blended. Rim your eyes in Noir or Rich Brown, then use the built-in smudger to smoke it out. You can even glide the pencil inside the waterline for intensity and definition. Finally, finish with a mascara, like super-plumping Wonder’Luxe Volume Mascara, for the most effortless night-out look ever. Try two coats for extra fullness.

Smokey eyeshadow look
Rimmel London Glam’Eyes Professional Liquid Liner

Best Eyeliner for Tightlining



Tightlining is a must if you crave fuller lashes. It’s a beauty blogger secret that involves lining the upper waterline only, so you fill in the gaps between lashes and define the shape of your eyes. To get the look, grab a liquid liner with a super-fine tip, like Glam'Eyes Professional Liquid Eyeliner. Then, trace it from the inner to the outer corner of your eye, just on the inside of your lashes. Blink and use a cotton bud to clean up any smudges on your lower waterline.

Best Eyeliner for Bold Colour

Eyeliner doesn’t have to be black or brown. Experiment with colour using Wonder’Swipe 2-in-1 Liner to Shadow; a metallic liquid liner that’s available in 16 ultra-pigmented shades. The fine brush allows you to apply an oceanic blue, deep green or rose gold eye in seconds, and the smudge-proof formula means you can layer hues for added drama. You can also turn your liner into a statement eyeshadow. After gliding the colour on, use your finger to blend for sparkly shadow in one swipe.

Rainbow eyeliner look

Want more makeup inspiration? Head to the Rimmel London Instagram to see endless on-trend looks, or check out our guide to flawless date night makeup.